Spin Master Introduces a New Generation of Kids to Bakugan

Reimagined Franchise Includes New Cartoon Network Anime Series, Innovative Toy Line and Organized Tournaments

TORONTODec. 22, 2018 /PRNewswire/ – Spin Master Ltd. (TSX: TOY; www.spinmaster.com) is reigniting the brawling excitement of “BAKUGAN”, the global phenomenon that captured kids imaginations a decade ago, with the launch of a newly-evolved anime series, innovative toy line, card game and mobile app. Building on the brand’s rich heritage and fan-base, the long-awaited relaunch promises to be one of the largest and most dynamic legacy franchises across the globe.

The anime adventure series, “BAKUGAN Battle Planet”, launches in North America on Cartoon Network on Sunday, December 23, 2018 and combines the essence of Japanese-anime with progressive computer-generated animation for a powerful viewing experience for kids. Each episode follows a boy named Dan and his group of friends as they forge relationships with mysterious alien creatures known as BAKUGAN. The series will also be available in early 2019 in Europe, Middle East, Africa, Latin America, Australia and New Zealand, and on Teletoon in Canada.

“The original BAKUGAN captured the hearts and minds or millions of children around the world,” said Ronnen Harary, Co-Founder, Chairman and Co-CEO of Spin Master. “We’ve reimagined the entire franchise, carefully maintaining the essence of what enchanted kids ten years ago, with modern entertainment, new toy technology and heightened strategic play,” said Ronnen Harary, Co-Founder, Chairman and Co-CEO of Spin Master. “As a company that pushes the boundaries of innovation, we’ve designed the expanded BAKUGAN line with exciting features that will inspire an entirely new generation of children to watch, collect and battle.”

Fans can immerse in the world of BAKUGAN with extended content, sneak peeks and 90-second character webisodes, which introduce each BAKUGAN and their abilities, available online at BAKUGAN.com and on YouTube. Spin Master will further extend the BAKUGAN experience with the launch a new integrated toy line and trading card game in January 2019 at major retailers.  Appealing to a wide range of skill levels, the game brings revolutionary card play for a heightened battling experience. From enhanced technology that transforms each of the marble-like balls into multiple collectible characters when rolled over a magnetic card, to lifelike details on each of the 100 characters, brawlers can bring the BAKUGAN characters they see on screen to life.

  • BAKUGAN challenges players to become the ultimate BAKUGAN Master. Brawlers can face off against friends with their BAKUGAN by rolling it across the metal BAKUCores and seeing it transform with pop-open Baku-Action. Brawlers can add new BAKUGAN to their army and storm the Battle Arena to victory. Players can add over 100 BAKUGAN from Season One to their collection to build a Bakugan team to battle with friends.
  • BAKUGAN Ultra give you the power to make the fierce BAKUGAN creatures perform even more epic transformations. By rolling them across the metal BAKUCores, these deluxe BAKUGAN will leap into battle and pick up a BAKUCore revealing its hidden power.
  • BAKUGAN Starter Pack 3-Pack includes two epic BAKUGAN, one mighty BAKUGAN Ultra, six powerful BAKUCores, collectible character cards and ability cards – everything you need to get the battle started.

For the first time ever, BAKUGAN is available as a mobile app on iTunes and Google Play. The app allows fans to learn, battle and track their collection in the ultimate BAKUGAN fan hub through several interactive features. Fans can refine their skills and BAKUGAN knowledge through tutorial videos, the latest news and information about the TV series, characters and webisodes and a mobile mini game where fans can battle, win and unlock more BAKUGAN.

Brawlers will have a once-in-a-lifetime opportunity to participate in a real-life “BAKUGAN Brawl” through organized play tournaments later in 2019. All skill levels are invited to learn the dynamics of BAKUGAN brawling, participate in onsite tournaments against competitors, and earn the right to battle the Ultimate BakuMaster.

2019 Organized Play Tournament Schedule:

  • March 14 – 17, 2019: Emerald City ComiCon in Seattle, Washington
  • May 23 – 26, 2019: MomoCon in Atlanta, Georgia
  • July 3 – 7, 2019: Anime Expo in Los Angeles, California

For more information please visit BAKUGAN.com.
Twitter: @Bakugan
Instagram: @bakugan_official
Facebook: BakuganOfficial

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